sustainability

No longer should design be thought of as simply "surface." Headed by Frog Design's Jon Kolko, the Austin Center for Design is dedicated to using design as a strategy and solution to many of our community's problems, such as homelessness, health care, education, poverty, sustainability. The Center is now accepting applications for the 2010 academic year. A degree is not a prerequisite, but you do need a portfolio and an "existing interest and proven track record in art, design, or technology."

Not long ago, the Harvard Business Review published a series of roundtable discussions about the green revolution and its implications for marketing. Steve Bishop, of the design consultancy IDEO, had a provocative article on the problems of marketing to the green consumer.
 
Trying to build "green myths" into mainstream products risks alienating their mainstream consumers, Bishop contends. On the other hand, truly green products that target environmentalist consumers have difficulty reaching a mainstream market.
 

I had heard that the Olympics made a push this year to go green. I saw little of it on the news or in the media. But after reading this I was surprised how much was done (or at least attempted). The IOC and the folks in Vancouver made some very valiant efforts, but there's still a ways to go. I wonder what new steps will be taken in 2012 in London?

http://www.treehugger.com/files/2010/02/vancouver-olympics-green-medal.php

So how do we feed all the people in the United States? Well, why not go old school and grow our own? Here's a really cool link to a site which provides seeds, gardening supplies and gardening advice for FREE! How cool is that? A solution to hunger right in our own backyards.